Corporate Social Responsibility: A Stakeholders Perspective Applied to the Lebanese Heart Hospital

Joumana A. Younis, Hussin J. Hejase, Zeina H. Brayhi, Ale J. Hejase, Soufyane Frimousse

Abstract


This research aims to assess Corporate Social Responsibility (CSR) practice applied to the Heart Hospital, Tripoli, Lebanon. A stakeholders (workers, patients, the local community, and the environment) perspective is considered. The population of the research includes all workers in the target hospital, however the research sample consists of 40 employees. This research is quantitative, descriptive and analytic based on a structured questionnaire designed and distributed to the respondents. The study found that the activities related to CSR were adapted and practiced to different levels. Employees’ responses about the dimensions of CSR were varied. Findings show that the hospital does exercise its social responsibilities towards patients (Mean=3.97), it does exercise its social responsibilities towards the environment (Mean=3.96), it moderately exercises its social responsibilities towards the local community (Mean=3.36), and it weakly exercises its social responsibilities towards its workers (Mean=2.75). Therefore, it is recommended that the hospital administrators must review their CSR strategy to reinstate one of the most critical factors for the success of the institution namely the human assets besides giving more attention to its local community needs.


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DOI: https://doi.org/10.22158/jbtp.v9n3p12

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Copyright (c) 2021 Joumana A. Younis, Hussin J. Hejase, Zeina H. Brayhi, Ale J. Hejase, Soufyane Frimousse

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