Vol 5, No 2 (2023)

Journal of Economics, Trade and Marketing Management Vol. 5, No. 2, 2023

Table of Contents

Articles

Management of the Tourism Offer as an Economic Development Function Bosnia and Herzegovina
Aleksandra Vidovic
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p1
The Impact of American Petroleum Institute Certifications in Quality Management Systems: Analysis of API Spec Q1 and Q2 Certified Organizations
Nathália G.S. Neves, Denise M. R. Salles, D.Sc.
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p8
Investigating the Impact of Neuromarketing on Consumer Purchase Intention--Case Study of Sports Goods Customers in Ardabil City
Mehrdad Moharramzadeh, Abbas Naghizadeh Baghi, Akbar Mahdavi
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p22
A Research on Identity Negotiation of Chinese Overseas Students
Wentong Bi
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p33
Analyzing the Marketing Strategies of Enterprises in the New Media Environment
Zizhuo Liu
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p41
The Turkey/Syria Earthquake 2023: Theoretical Framework of Post-Disaster Logistics and Its Flawed Application
Evin Demir
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p47
Research on the Internet Capital and Its Promotion of Rural Teachers in Western China from the Perspective of New Digital Divide
Haiping Zhao
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p56
A Study on Brand Public Welfare Marketing Strategies in the Context of New Media: A Case Study of Pereira
Kaiyue Zhang
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p62