Creativity in Urban Tourism District: A Case Study of South Kensington and Knightsbridge

Abstract

This study is to explore creative tourism activities in urban districts. Through the analysis of several chosen places in South Kensington and Knightsbridge, in London, the creative tourism experience provided in these places was identified and their roles or specific features in attracting tourists were also discussed. The result of this study shows that South Kensington is a cultural and historic district, it offers tourists creative cultural and historical experiences. The Knightsbridge area is an entertainment and tourist shopping village district, the creative experience in this area has the main function of satisfying tourists’ state of mind. This study also highlighted the significance of integrating creative activities into tourist attractions and according to tourists’ demands to design the creative experience.