Optimization and Practice of Project Management Models in Real Estate Development

Abstract

The complexity of real estate development projects demands efficient project management models. However, in practice, many real estate development projects face issues such as long cycles, difficult cost control, and inefficient resource allocation. Optimizing the project management model is crucial to addressing these issues. This paper explores the current state of project management in real estate development, analyzes the shortcomings of traditional management models, and proposes optimization methods based on lean management, informatization management, and risk management. Furthermore, the article presents practical cases to demonstrate the outcomes achieved after optimizing the management model. Finally, the paper summarizes the key factors for optimizing real estate development project management models and offers suggestions for industry development. The research aims to provide practical and feasible project management optimization solutions for real estate development companies to improve project execution and profitability.