PEST-SWOT Analysis of Standardization for Community-Home Medical-Care Integration Services: Based on Regional Characteristics of Dongguan

Abstract

Facing the structural tension of hidden aging in youth-oriented cities, this study employs the PEST-SWOT model to systematically analyze the internal and external environment for standardizing community-home medical-care integration services in Dongguan. It identifies strengths, weaknesses, opportunities, and threats across political, economic, social, and technological dimensions, proposing four strategic typologies: growth, turnaround, diversification, and defense.