Innovative Models and Development Prospects of Green Financial Technology

Abstract

Green Financial Technology (Green FinTech), as an innovative field integrating financial technology with sustainable development concepts, is reshaping the ecological landscape of the global financial industry. This study systematically explores the application models of big data analytics, blockchain, artificial intelligence, and the Internet of Things (IoT) in green finance, revealing their unique value in optimizing resource allocation, strengthening environmental risk management, and promoting green investment. By analyzing global development trends and typical case studies, this paper identifies technological innovation, policy coordination, and market cultivation as key drivers for the sustainable development of this field, while also examining core challenges such as data governance, technological bottlenecks, and fragmented regulation. The research provides theoretical support and practical guidance for building a more efficient and transparent green FinTech system.