The Promoting Role of Cultural Industry in “the Belt and Road” Initiative

Hengran Bian, Yi Liu

Abstract


The “soft power” function of the cultural industry in “the Belt and Road” is reflected in its connection with the “humanistic connotation”, “economic connotation” and “safety connotation” of “the Belt and Road”, and the construction of these three connotations can form the value and utility of the cultural industry in “the Belt and Road”. The three aspects of cultural value, commercial property and safety construction of “the Belt and Road” can really help the cultural industry play a role in “the Belt and Road” industrial chain. The way to promote the cultural industry can be summarized into three parts: the idea of cultivating the cultural industry, the construction of cultural product system and the construction of modern cultural park.

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DOI: https://doi.org/10.22158/assc.v5n2p129

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