Enterprise’s Strategies to Deal with Epidemic Crisis Based on Super-Dynamic Capability Theory

Abstract

In this paper, the supply chain management risks arising from 2019-novel coronavirus (hereinafter referred to as “COVID-19”) outbreak was proposed, and they were further analyzed from three main aspects such as change in demand conditions of domestic customers, change in domestic supply market, impact on domestic logistics industry. Besides, multiple feasible strategies for coping with such epidemic situation were proposed for enterprises based on the super-dynamic capability theory. The research in this paper has powerful theoretical value and practical significance for the current development of enterprises, especially the reorganization of enterprises under the current epidemic crisis in China.