Localization of Online Game Genshin Impact Based on Multimodal Analysis

Abstract

Genshin Impact (Yuan shen 原神), a fantasy-themed open-world action role-playing game, has been a runaway success since its initial release in September 2020, implying Chinese game is gaining popularity in the whole world. Genshin Impact achieves a major cultural export around the world owe to its successful game localization. Prior studies focused on analyzing the linguistic and visual modes. Therefore, the study analyzes how audio modes make effects on audio translation and linguistic translation in a case study of elemental skill dubbing for Zhongli and Xingqiu and inventive opera Divine Damsel of Devastation based on multimodal analysis.