Research on Blockchain-driven Agricultural Products E-commerce Supply Chain Innovation under Game Perspective

Abstract

With the arrival of the big data era, digital technology has achieved an unprecedented development speed, and blockchain, as a representative of digital technology, solves the problem of mutual trust between multiple transaction subjects in different scenarios with the technological advantages of decentralisation, timestamping and non-tampering. Currently, in the agricultural products e-commerce supply chain scenario, there is the problem of credit risk of agricultural products producers and sellers. Aiming at the pain points of agricultural products e-commerce supply chain, this paper analyses from the perspective of game, through blockchain incentive mechanism, and puts forward blockchain-driven agricultural products e-commerce supply chain innovation suggestions.