The Data-Based Study on the International Communication of Mount Tai Culture

Abstract

As an important part of excellent Chinese civilization, Mount Tai culture is a key link in “telling Chinese stories well” in international communication. Based on Lasswell’s model, this research group takes the communication of Mount Tai culture on international platforms as the core research content, with tweets about Mount Tai culture on the international social platform TikTok as the main research object. It explores the current situation of Mount Tai culture in international communication, analyzes its advantages and disadvantages, and proposes feasible paths according to specific circumstances, so as to promote the international communication of Mount Tai culture and facilitate the export of excellent Chinese culture.