Research on the Path Construction of "Work Standardization" for College Counselor Teams in the New Era

Abstract

In the new era characterized by deepening reform in higher education and the imperative to enhance the quality of ideological and political education, college counselor teams constitute a crucial force in organizing, implementing, and advancing the daily ideological and political education and management of university students. The quality and development of these teams are directly linked to the fulfillment of the fundamental task of fostering virtue through education (Liu & Li, 2025). Guided by the concept of "work standardization", this paper analyzes the improvement of college counselors' comprehensive qualities and capabilities, alongside the construction of team development pathways. It aims to establish a systematic and standardized work framework, clear and defined competency benchmarks, and a scientific, dynamic management mechanism for counselor teams. This approach seeks to comprehensively enhance the core literacy and professional abilities of counselors, propel the sustained development of counselor teams towards specialization and professionalization, and provide significant theoretical value and practical support for the high-quality development of ideological and political education in colleges and universities.